Goal Power: All Motivation Is Ultimately Self-Motivation.

It has been mentioned before that all motivation is self-motivation. But, this time we’ll focus on the power that goals have as a motivation catalyst. More than most fields, Business Development is a self-managing profession driven by goals, not controls. Goals become a tangible expression of what motivates a Business Development Professional. It’s surprising how often individuals charged with Business Development do not realize that goal setting and subsequent goal achievement are the most important characteristics of their success in this role.


This goal setting stuff may sound a bit naïve, but we’ve seen the powerful results of simple goal setting exercises. We strongly believe that personal and professional Goal Setting and Planning are integral building blocks for Business Development effectiveness. This experience has helped many of our clients become decision makers, making better decisions professionally and personally through goal setting in both of these areas.


From our considerable experience in directing effective Business Development teams, we’ve learned that both personal and organizational goals and plans must exist and be aligned to permit a synergistic mix for team success. Now is the optimum time to re-examine your progress on your own personal and professional goals and realign accordingly. It’s never too late to proactively establish well defined goals that are congruent with your company’s mission and that are well aligned with your personal roles. Without goals, a life isn’t lived to its fullest. Goals provide the motivation to make this possible.


© 2015 MBDi. All rights reserved.

About MBDi:
Founded in 1979, MBDi is a global Business Development services firm headquartered in Charlotte, North Carolina, USA, providing expertise in Business Development best practices in the national security, defense, scientific, energy and engineering industries. MBDi’s mission is to transform our clients’ organizations and people into proven Business Development leaders by addressing the conditions and behaviors that assure positive culture change creating clear paths to professional success.

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  • L. Nicole Trottie

    I am a former student and graduate of the MBDi program. While I attended MBDi over two decades ago, its core components, the old cassette tapes and book marks, remain fervently with me today.

    To my collage of academic degrees, law degree, and certificates of accomplishment, the MBDI Diploma has a special place center in my office. I owe much of what I gleaned from the MBDi program and its founding members to my current successes.

    Since completing the MBDi program, I have launched several successful business ventures. I became the first African American woman to found and publish an accredited weekly newspaper in the state of Illinois’ 150-year newspaper rich history. I, too, became the first African American and first African American woman elected to the Illinois Press Association’s, Board of Directors, in its 150-year history. Personal achievements include the completion of two Chicago Marathon’s.

    I’ve thought fondly of MBDi over the years. I’ve mentioned the course to anyone who had ears to hear. So I was exceedingly delighted to receive a LinkedIn “connect” request. Keep up the great work for many generations to come!

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